In 2022, more than two thirds of the world’s websites will use WordPress content management software to manage content (https://blog.hubspot.com/website/wordpress-stats/). WordPress was originally designed as a simple blogging tool, first released in 2003. It is an open-source, free content management system written in PHP and usually used in conjunction with a MySQL database.
WordPress has a very powerful and open framework, allowing 3rd parties to integrate plugins into its framework to extend its application and functionality. With WooCommerce, you can easily extend a content management system into a full-featured e-commerce platform, accepting online orders, payments through payment gateways, etc. WooCommerce is also one of the most popular eCommerce platforms in the world (https://webappick.com/woocommerce-market-share/).
The WordPress platform is not only a content management and e-commerce platform. Thanks to thousands of readily available third-party plug-ins, WordPress can easily be turned into a variety of useful web-based applications, such as appointment management, member subscriptions, point-of-sale systems, affiliate systems, etc.
With the help of many automated installation scripts, it is possible to set up a WordPress environment from scratch to live in as little as an hour. The devil, however, lies in the creation and customization of the content. As with any physical shop space, you should factor in the ongoing maintenance of the shop space (your website) in addition to the initial setup, which can be resource and capital intensive. Your shop space must be updated with relevant content, layouts, designs, images, and so forth, in order to remain relevant. Aside from that, you should learn about the marketing and search engine optimization tools you can use in order to maximize your online visibility and presence.
Besides assisting you in kick-starting the project, we can also offer you invaluable insight and experience in getting your website right the first time. We can also assist you in deciding whether your company should outsource ongoing maintenance, or if internal resources are required. Talk to us and find out how we can help you.